Lift HealthCare is the clearest need for specialised communications as Grupo Bairro understands it. The increasing development of public perception of health and the variety of factors that condition the activity of its various players, by necessity leads to working methods that are in line with the informational precision a delicate subject such as health demands.

Lift HealthCare’s activities include a number of services based on:

• Media Communication:
  • Training for journalists,
  • Taking part in specialist medical meetings, in order to better understand issues and treatments,
• Publicising of social responsibility activities associated to health themes,
• Media Consultancy for Scientific Events (Congresses, Conferences, ...),
• Media Consultancy for Areas of Treatment.
• Communication with Professionals:
  • Support for publishing technical information,
  • Development and guidance of technical events,
  • Development of special means of communication for treatment areas.
• Wide-scale Communication:
  • Screening events,
  • Workshops,
  • Guerrilla Marketing.
• Communication with Institutional Stakeholders:
  • Public and Regulatory Affairs.

At Lift HealthCare, a highly experienced team shares identical values of knowledge and integrity that guide Lift Consulting. Our strategic approach is based on:

• Capacity to develop strategic introspective and intelligent consultation, taking into consideration the communication constraints of the pharmaceutical sector.
• Experience and Knowledge of the Portuguese communication market and media.
• Integrity and truth as the basis of the relationship of trust that we establish with our clients as well as with the media and other stakeholders.