Lift Knowledge specialises in Media Training, Crisis Training, Presentation and Speech Techniques. Similarly, we also train executives in improving their verbal and non-verbal communication skills for interviews (TV, Radio and Press), presentations and public speeches. Our training team includes working journalists and communications professional with a high level of experience.
Lift’s Media Training programmes combine theory and practice. We begin with a general presentation of the role of the media and basic principles of relating to journalists. We then move on to discussing themes and messages that the clients need to pass on. Finally we begin practical sessions with audio recorders and cameras in action: TV and Radio Interviews, spontaneous press conferences, aggressive interviews, amongst others.
Crisis Training, on the other hand, is much more personalised and adapted to the reality of each client. Because when we talk about crisis, we are not talking about if it happens, but rather when it happens and what its magnitude will be, at Lift Knowledge we believe prevention is the catchword. Knowing that 80% of all crises can be foreseen and contained, we can contribute to management bodies being prepared and trained to deal with the crisis, contributing to the impact on reputation being lessened.
Lift’s services include:
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Media Training
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Crisis Training
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Spokesperson Training
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Presentation Training
Research is an essential tool for companies to understand their Stakeholders, their needs and motivations. Based on this premise it is possible to design effective communication programmes and plans, which make it possible for target audiences to know the companies better and perceive them as being transparent and trustworthy.
Mutual understanding between companies and Stakeholders creates a circle of virtue, which has Research and Communication as its driving forces.
Research is particularly sensitive when we consider institutional or financial audiences, for whom the slightest flaw in perception can have devastating effects. The fact that we have an internal Research department puts us in a highly competitive position to understand and monitor corporate reputation drivers.
In this area the services are:
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Perception Surveys (Stakeholders and Media)
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Content Management and Production
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Newsletters
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Online Clipping & Measurement
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Business Intelligence Reports
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